Entrepreneurial finance, crowdfunding, and language : from social to financial support

by Capo, Francesca, Di Pietro, Francesca
Published 2024

A five-step guide to improving your employer brand : burnish your brand to meet the challenge of talent acquisition by taking some cues from consumer branding

by Whitler, Kimberly A., Mosley, Richard
Published 2024

Managing public relations : business principles and tools for strategic communication

by Smudde, Peter M.
Published 2023

Public relations as a creative industry

by Estanyol Casals, Elisenda
Published 2023

Decoding Digital Consumer Behavior : Bridging Theory and Practice

by Pellegrino, Alfonso
Published 2024

Preisdifferenzierung im Omni Channel-Handel

by Eckl, Mona
Published 2024

Social-Media-Strategien für B2B-Unternehmen : Von der Konzeption bis zur Umsetzung in den verschiedenen Netzwerken

by Wolff, Constanze
Published 2024

Praxiswissen Online-Marketing : Affiliate-, Influencer-, Content-, Social-Media-, Amazon-, Voice-, B2B-, Sprachassistenten- und E-Mail-Marketing, Google Ads, SEO, künstliche Intell...

by Lammenett, Erwin
Published 2024