Review of marketing research, Vol. 2
"'The Review of Marketing Research' annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians."
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| Format: | eBook |
| Language: | English |
| Published: |
Bingley, U.K.
Emerald
2005
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| Series: | Review of marketing research
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| Subjects: | |
| Online Access: | |
| Collection: | Emerald Business, Management and Economics eBook Collection Archive - Collection details see MPG.ReNa |
| Summary: | "'The Review of Marketing Research' annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians." |
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| Item Description: | Includes index |
| Physical Description: | xi, 240 p. ill |
| ISBN: | 9780857247247 |