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Online Shoppers Don't Always Care About Faster Delivery

Online retailers may assume that customers value speed above all else when it comes to the delivery of goods ordered, but research shows that customers value other things when it comes to attended home delivery. This article explains why it's important to analyze customer data to determine actu...

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Bibliographic Details
Main Author: Amorim, Pedro
Other Authors: DeHoratius, Nicole (VerfasserIn)
Format: eBook
Language:English
Published: [Erscheinungsort nicht ermittelbar], Boston, MA MIT Sloan Management Review, Safari 2021
Edition:1st edition
Subjects:
Electronic Books
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Online retailers may assume that customers value speed above all else when it comes to the delivery of goods ordered, but research shows that customers value other things when it comes to attended home delivery. This article explains why it's important to analyze customer data to determine actual preferences before making costly decisions to optimize delivery networks
Item Description:Online resource; Title from title page (viewed August 23, 2021)
Physical Description:5 pages

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