Foundations of corporate success how business strategies add value

Corporate success derives from a competitive advantage, which is based on distinctive capabilities. Competitive advantage relates to the unique character of a firm's relationship with its suppliers, customers, or employees, which must be precisely identified and applied to the relevant markets

Bibliographic Details
Main Author: Kay, J. A.
Format: eBook
Language:English
Published: Oxford Oxford University Press 1995, 1995
Subjects:
Online Access:
Collection: Oxford University Press - Collection details see MPG.ReNa
Description
Summary:Corporate success derives from a competitive advantage, which is based on distinctive capabilities. Competitive advantage relates to the unique character of a firm's relationship with its suppliers, customers, or employees, which must be precisely identified and applied to the relevant markets
Physical Description:xvi, 416 p. ill
ISBN:9780191718205