Psychologische Marktforschung

Bibliographic Details
Main Author: Salcher, Ernst F.
Other Authors: Hoffelt, Petra
Format: eBook
Language:German
Published: Berlin De Gruyter
Edition:2. Aufl., 2. neubearb. Aufl. Reprint 2011
Series:Marketing-Management
Online Access:
Collection: DeGruyter MPG Collection - Collection details see MPG.ReNa
Description
Physical Description:1 online resource (XI, 391 S.) Ill.
ISBN:9783110125634