MPG.eBooks - Search Results

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1

Bad to good : achieving high quality and impact in your research

Published 2016

Emerald Group Publishing Limited

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2

Case study research : core skill sets in using 15 genres

by Woodside, Arch G.
Published 2016

Emerald Group Publishing Limited

3

Business-to-business brand management : theory, research and executive case study exercises

by Glynn, Mark S.
Published 2009

JAI Press

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4

Advances in culture, tourism and hospitality research, Vol. 2

by Woodside, Arch G.
Published 2008

Emerald

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5

Improving the marriage of modeling and theory for accurate forecasts of outcomes

Published 2018

Emerald Publishing Limited

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6

Trade tales : decoding customers' stories

Published 2017

Emerald Publishing Limited

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7

Tourism sensemaking : strategies to give meaning to experience

by Woodside, Arch G.
Published 2011

Emerald

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8

Evaluating marketing actions and outcomes

by Woodside, Arch G.
Published 2003

Elsevier

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9

Getting better at sensemaking

by Woodside, Arch G.
Published 2000

JAI Press

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10

Interfirm networks : theory, strategy, and behavior

by Baxter, Roger
Published 2011

Emerald

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11

New insights on trust in business-to-business relationships : a multi-perspective approach

Published 2019

Emerald Publishing Limited

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12

Making tough decisions well and badly : framing, deciding, implementing, assessing

by Woodside, Arch G.
Published 2016

Emerald

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13

Storytelling-case archetype decoding and assignment manual (SCADAM)

by Woodside, Arch G.
Published 2016

Emerald

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14

E-services adoption : processes by firms in developing nations

by Quaddus, M. A.
Published 2015

Emerald

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15

Sustaining competitive advantage via business intelligence, knowledge management, and system dynamics

by Quaddus, M. A.
Published 2015

Emerald

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16

Sustaining competitive advantage via business intelligence, knowledge management, and system dynamics

by Quaddus, M. A.
Published 2015

Emerald

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17

E-services adoption : processes by firms in developing nations

by Quaddus, M. A.
Published 2015

Emerald

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18

Creating and managing superior customer value

by Woodside, Arch G.
Published 2008

Emerald JAI

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19

Field guide to case study research in business-to-business marketing and purchasing

by Woodside, Arch G.
Published 2014

Emerald

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20

Deep knowledge of B2B relationships within and across borders

by Woodside, Arch G.
Published 2013

Emerald

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